Power Distance
High power distance
69
/ 120
Latin America
Brazil Hofstede Cultural Dimensions
Brazil has its highest Hofstede score in Uncertainty Avoidance (76) and its lowest score in Individualism (38). This profile within Latin America shows how authority, identity, risk, time orientation, competition, and self-expression combine in one national cultural snapshot.
At a glance
Dimension Scores at a Glance
Individualism
Leans collectivist
38
/ 120
Masculinity
Moderate masculinity
49
/ 120
Uncertainty Avoidance
High uncertainty avoidance
76
/ 120
Long-Term Orientation
Leans short-term oriented
44
/ 120
Indulgence
Moderate indulgence
59
/ 120
Practical implications
What This Means
Business
Brazil business analysis should start with the country score pattern rather than a single dimension. Its strongest signal is Uncertainty Avoidance (76), so negotiations, planning, and leadership expectations should be read through that lens. Higher uncertainty avoidance means clear scope, written commitments, and careful risk handling can matter more.
Education
For education and student research, Brazil is useful for comparing how cultural values shape classroom authority, group work, time horizons, and motivation. A higher power distance score suggests formal respect for teachers and institutional hierarchy may be important. Lower individualism points toward group belonging and shared responsibility.
Society
For social analysis, the profile helps explain broad patterns without reducing people to a score. A lower long-term orientation can place more weight on tradition, present obligations, and faster visible outcomes. The lowest score, Individualism (38), is just as important because it shows where the country leans away from the high pole of the model.
Each dimension in context
Dimension Deep Dive
Power Distance
Brazil scores 69 on Power Distance, ranking #106 of 200 in the ClassWrites Hofstede dataset. That is 3.1 points above the global average and 1.5 points below the Latin America regional average.
A high power distance profile on this dimension points toward clear hierarchy, respect for seniority, and more centralized authority. In practical analysis, this dimension is useful because it connects broad values to visible patterns in workplaces, classrooms, public institutions, and family expectations.
Use Power Distance as a comparison signal, not a stereotype. Hofstede scores describe national-level tendencies; individuals and organizations inside Brazil can differ sharply by region, class, generation, profession, and local history.
Individualism
Brazil scores 38 on Individualism, ranking #51 of 203 in the ClassWrites Hofstede dataset. That is 3 points above the global average and 13 points above the Latin America regional average.
A leans collectivist profile on this dimension points toward group loyalty, relationship obligations, and decisions shaped by in-group expectations. In practical analysis, this dimension is useful because it connects broad values to visible patterns in workplaces, classrooms, public institutions, and family expectations.
Use Individualism as a comparison signal, not a stereotype. Hofstede scores describe national-level tendencies; individuals and organizations inside Brazil can differ sharply by region, class, generation, profession, and local history.
Masculinity
Brazil scores 49 on Masculinity, ranking #89 of 194 in the ClassWrites Hofstede dataset. That is 0.2 points below the global average and 2.3 points below the Latin America regional average.
A moderate masculinity profile on this dimension points toward consensus, quality of life, care, and modest achievement norms. In practical analysis, this dimension is useful because it connects broad values to visible patterns in workplaces, classrooms, public institutions, and family expectations.
Use Masculinity as a comparison signal, not a stereotype. Hofstede scores describe national-level tendencies; individuals and organizations inside Brazil can differ sharply by region, class, generation, profession, and local history.
Uncertainty Avoidance
Brazil scores 76 on Uncertainty Avoidance, ranking #44 of 205 in the ClassWrites Hofstede dataset. That is 16 points above the global average and 4 points above the Latin America regional average.
A high uncertainty avoidance profile on this dimension points toward planning, formal rules, risk reduction, and a stronger preference for clarity. In practical analysis, this dimension is useful because it connects broad values to visible patterns in workplaces, classrooms, public institutions, and family expectations.
Use Uncertainty Avoidance as a comparison signal, not a stereotype. Hofstede scores describe national-level tendencies; individuals and organizations inside Brazil can differ sharply by region, class, generation, profession, and local history.
Long-Term Orientation
Brazil scores 44 on Long-Term Orientation, ranking #68 of 196 in the ClassWrites Hofstede dataset. That is 7.4 points above the global average and 20.7 points above the Latin America regional average.
A leans short-term oriented profile on this dimension points toward respect for tradition, quick visible outcomes, and present social obligations. In practical analysis, this dimension is useful because it connects broad values to visible patterns in workplaces, classrooms, public institutions, and family expectations.
Use Long-Term Orientation as a comparison signal, not a stereotype. Hofstede scores describe national-level tendencies; individuals and organizations inside Brazil can differ sharply by region, class, generation, profession, and local history.
Indulgence
Brazil scores 59 on Indulgence, ranking #55 of 193 in the ClassWrites Hofstede dataset. That is 11.1 points above the global average and 8.4 points below the Latin America regional average.
A moderate indulgence profile on this dimension points toward leisure, optimism, self-expression, and greater freedom to enjoy life. In practical analysis, this dimension is useful because it connects broad values to visible patterns in workplaces, classrooms, public institutions, and family expectations.
Use Indulgence as a comparison signal, not a stereotype. Hofstede scores describe national-level tendencies; individuals and organizations inside Brazil can differ sharply by region, class, generation, profession, and local history.
Snapshot
Key Facts
- Brazil has a high Uncertainty Avoidance score of 76, ranking #44 of 205.
- Brazil has a high Power Distance score of 69, ranking #106 of 200.
- Brazil has a low Individualism score of 38, ranking #51 of 203.
- Brazil has a high Indulgence score of 59, ranking #55 of 193.
Frequently asked questions
Questions About Brazil's Cultural Profile
What is Brazil's Hofstede cultural dimensions profile?
Brazil has its highest Hofstede score in Uncertainty Avoidance (76) and its lowest score in Individualism (38). This profile within Latin America shows how authority, identity, risk, time orientation, competition, and self-expression combine in one national cultural snapshot.
Which Hofstede dimension is highest in Brazil?
Brazil's highest available score is Uncertainty Avoidance at 76.
Which Hofstede dimension is lowest in Brazil?
Brazil's lowest available score is Individualism at 38.
Should Hofstede scores be used as stereotypes?
No. Hofstede scores are national-level comparison tools. They can frame research questions, but they should not be used to predict every individual, organization, or community within a country.
How to read these scores: Scores range from 0 to 120. A score above 50 means the country leans toward the high end of that dimension; below 50 means it leans toward the low end. These are national-level tendencies, not individual labels.
Source: Hofstede, G., Hofstede, G. J., & Minkov, M. (2010). Cultures and Organizations: Software of the Mind (3rd ed.). McGraw-Hill.
Academic Foundation
The Researchers Behind the Model
Built for learning. ClassWrites Lab turns published theory into visual study spaces that encourage accuracy, transparency, curiosity, and cultural understanding.
Return to Hofstede Lab